Trip Planning
Unlock Smarter Travel: How AI Is Transforming Personalized Itineraries For Tourists
Tuesday, July 15, 2025
In recent years, technological advances have dramatically altered human travel modes, with one of the most modern breakthroughs being artificial intelligence (AI) in planning custom travel itineraries. In research recently undertaken in the International Journal of Reasoning-based Intelligent Systems, it is revealed how AI can redefine travelers’ trip planning with custom travel itineraries, not only reducing travel time and fuel consumption but also providing insider advice on hidden attractions in synchronization with individuals’ likes and schedules.
This breakthrough can change travel planning in such a way as to make it sustainable and enjoyable as well as efficient, handling some of tourism’s most pressing issues, such as overcrowding as well as inefficient resource allocation.
AI Optimizing Travel Routes
Travel planning has traditionally been based on a one-size-fits-all approach, with recommendations often limited to the most popular and well-known tourist destinations. However, this method fails to take into account an individual’s unique preferences, time constraints, or practical needs. The research proposes a more intelligent way to optimize travel routes using AI that factors in real-time data and individual traveler preferences.
At the heart of this innovation is a sophisticated system that analyzes the available travel time, the types of destinations that a traveler is most likely to enjoy, and even the environmental impact of travel choices. This AI-powered system can suggest optimized routes, helping travelers avoid congested roads and tourist hotspots, thereby not only reducing their carbon footprint but also enhancing the overall travel experience.
By calculating the most time-efficient routes while considering user preferences, this AI system offers an entirely new approach to travel planning—one that goes beyond the usual tourist traps and directs people to lesser-known gems that match their specific interests.
Personalized Recommendations with AI
The new AI system takes personalization to the next level by using a method called the “point-of-interest correlation diagram.” This tool is designed to identify patterns in tourist behavior based on geotagged data collected from photo-sharing websites. By analyzing this data, the system can uncover which attractions people visit most frequently and for how long, which helps it rank points of interest in a more meaningful and personalized way.
Traditional travel guides and itineraries often focus on popular attractions that are heavily visited, resulting in overcrowded sites and a diminished experience for tourists. By analyzing user behavior and suggesting less crowded or off-the-beaten-path destinations, AI can encourage travelers to explore new areas, providing them with unique experiences that align with their interests.
This system considers both the popularity of a destination and the time travelers typically spend there, ensuring that the itinerary suggested by the AI is not only appealing but also realistic and achievable within the time constraints of the traveler.
Reducing Overcrowding and Enhancing Visitor Satisfaction
As the tourism industry continues to recover from the impact of the global pandemic, managing overcrowding and improving visitor satisfaction are critical priorities. By recommending lesser-known destinations and more efficient routes, AI has the potential to alleviate the pressure on heavily trafficked tourist sites, leading to a more balanced distribution of visitors across various locations.
The integration of AI in tourism allows for more sustainable travel by guiding tourists toward places that are not only interesting but also less likely to be overcrowded. This can provide a more enjoyable experience for travelers, as well as ensure that resources are distributed more evenly, reducing the environmental and social impacts of mass tourism.
In tests, the AI system has shown remarkable results, with over 90% of tourists reporting high satisfaction with the suggested routes. The system’s ability to adapt to user preferences and behavior means that it can continuously learn and improve, offering an even more refined travel experience over time.
The Role of AI in Sustainable Tourism
As sustainable tourism becomes a priority for governments and organizations around the world, AI has an important role to play in minimizing the environmental impact of travel. By optimizing travel routes and suggesting destinations that are less reliant on heavy tourism, AI helps reduce fuel consumption and energy use, making travel more eco-friendly.
Additionally, AI can contribute to better planning and decision-making for local governments and tourism boards. By understanding which destinations are being visited more frequently and which ones are underutilized, AI systems can provide valuable insights that help authorities develop policies and infrastructure that promote sustainable tourism
Adapting to Changing Travel Behaviors
One of the major advantages of AI-powered travel apps is their ability to adapt to changing user behaviors. With mobile apps becoming the primary tool for modern-day travelers, the demand for apps that can make recommendations based on real-time preferences has surged.
AI can adjust recommendations based on how a traveler behaves throughout their trip. For instance, if a tourist begins visiting more cultural or historical sites during their journey, the AI system can alter its suggestions to reflect this shift in interest. This adaptability allows travelers to have a more dynamic and personalized experience, something that static guidebooks and fixed itineraries cannot provide.
Conclusion: A Smarter, More Personalized Travel Experience
The integration of AI in tourism is a true revolution, as it gives travelers a smarter, personalized way of experiencing the world. Optimizing routes, suggesting off-the-map attractions, and serving up advice based on one’s preferences, AI can enhance travel quality while finding answers to core problems like crowding and environmental impact.
With increased substitution of smartphones for conventional travel guides, AI-backed systems will grow in use as essential companions of travelers seeking unique and effective as well as environmentally friendly means of managing trips. Both in a new city and on road journeys, AI will redefine travel experience in a way as to make it personalized and enjoyable as well as sustainable for travelers worldwide.
References: International Journal of Reasoning-based Intelligent Systems, United Nations World Tourism Organization (UNWTO)
Trip Planning
Conrad Hotels & Resorts Launches 1/3/5 Program to Inspire Meaningful Travel Experiences
- Designed For The Discerning Traveler, The New Program Offers Bespoke One-, Three-, And Five-Hour Itineraries At Conrad Destinations Worldwide, Including Conrad In Pune and Conrad Bengaluru.
Mumbai, INDIA – July 14, 2025 – Conrad Hotels & Resorts announces the launch of Conrad 1/3/5, a signature brand program designed to encourage fresh perspectives through immersive, thoughtfully curated experiences for the modern traveler. Inspired by the legacy of founder Barron Hilton, the program offers time-tailored itineraries – built around 1, 3, or 5 hours long duration – inviting guests to discover each destination through the lens of bold design, local culture and meaningful connections.
Whether guests have a single hour or an entire afternoon, Conrad Hotels & Resorts provide tailored experiences unique to each destination – taking into account individual tastes, preferences, and available time, helping them uncover the soul of a place through its people, culture, and local stories. Reflecting the growing desire among luxury travelers to invest in itinerary-driven experiences, the program blends comfort with discovery through seamless, itinerary-led adventures. According to Hilton’s recent Trends Report, nearly 70% of global travelers enjoy being active on their trips, and over 75% prioritize hotels offering diverse, immersive adventures. Each 1/3/5 itinerary will be crafted by and bookable through the Conrad Concierge and will provide a highly localized activity meant to make a lasting impact – all without compromising on luxury or ease.
“At Conrad Hotels & Resorts, we believe that luxury travel is about how you experience a destination throughout your stay,” said Dino Michael, SVP & global head, Hilton Luxury Brands. “With the launch of Conrad 1/3/5, we’re empowering our guests to discover new perspectives through curated, time-tailored experiences that go beyond the expected. Whether guests want to enjoy a quick tour or embark on a full afternoon of local discovery, this program reflects our commitment to offering meaningful, memorable experiences that connect them more deeply to the world around them.”
Conrad 1/3/5 will be introduced across Conrad properties globally, ensuring guests around the world can connect more meaningfully with their destination. Available at the Concierge desk, the program will be thoughtfully localized by each property, allowing every hotel to bring the concept to life in its own distinctive and culturally relevant way.
Experiences in Asia Pacific Conrad Pune
1 Hour
· Visit to Aga Khan Palace: Stroll through colonial architecture and lush gardens at this historic site tied to India’s Independence movement. Guests can explore solo or opt for a guided visit with serene morning prayers.
3 Hours
· Spiritual and Market Trail: Guests can explore Pune’s spiritual heritage and street culture, beginning with visit to the revered Dagadusheth Halwai Ganapati Temple and Pataleshwar Cave Temple.
· End with a stroll through the vibrant markets of Tulshi Baug and Laxmi Road for a mix of sacred heritage and local life.
5 Hours
· Sinhagad Fort Trek and Spa: Start with a 2.7km trek to the historic Sinhagad Fort for sweeping views of the Western Ghats, sweeping with Maratha legacy.
· After the climb, unwind at Conrad Pune with a 90-minute Signature Spa treatment – a restorative ritual that rewards both body and spirit.
Conrad Bengaluru
1 Hour
· Sambar Masterclass: Learn the art of making South India’s iconic dish with regional variations, while exploring culinary heritage across Karnataka, Tamil Nadu, and Kerala.
3 Hours
· Pottery and Honey Tasting Experience: The itinerary begins with a hands-on pottery session. From there, guests meet Apoorva BV, the ‘Beeman’ of India, whose work with native honeybees intertwines ecological wisdom. The experience concludes with a honey-themed high tea.
5 Hours
· Old Bengaluru Heritage Walk: Explore vintage bookstores, jasmine-scented streets, and temple corridors. Take home a sensory keepsake featuring filter coffee and dried jasmine. Conrad Maldives Rangali Island
1 Hour
· Undersea Dining at Ithaa: Dine beneath the sea at the world’s first undersea restaurant, surrounded by panoramic views of vibrant marine life, OR
· Jet Lagoon Tour: Cruise across crystal-clear waters by jet boat while spotting reef sharks, rays, and coral beds. Led by an expert guide, the journey blends ocean adventure with marine storytelling.
3 Hours
· Manta Talk and Snorkel: For those with an open afternoon, embark on a thrilling search for Mantas in the South Ari Atoll led by the resident Marine Biologists.
5 Hours
· Extended Manta and Reef Experience: Venture further into the atolls for multiple snorkelling sessions and rich marine exploration. Enjoy personalized insights from s residen Marine Biologist and a refreshment break onboard. Conrad Tokyo
1 hour
● Omakase Coffee Experience by Lonich: Meticulously curated using rare beans from exclusive farms and global auctions, each pour showcases bold flavour profiles, refined aromas, and impeccable technique.
● A Premium Sake Journey: Crafted by Yaegaki Sake & Spirits — a house with over 350 years of brewing heritage — pairs five elegant expressions of Hasegawa Eiga with a seasonal dish by a master chef in a traditional tatami room.
3 hours
● The Ukiyo-e Masterclass, from Hokusai to the World: Watch The Great Wave come to life from washi paper as a Certified Master of Traditional Craft recreates Hokusai’s iconic print. Gain deeper insight through a private lecture with Yukiko Takahashi, a living legend of Japanese art.
● The Onigiri Workshop: Experience traditional flavors at Shinbashi Tamakiya, a historic shop founded in 1782 and now run by its 10th-generation owner. Learn about the legacy of this centuries-old establishment, sample its signature tsukudani (preserved seafood) made with a secret sauce, and enjoy crafting your own onigiri rice balls. Guests may also take home a Tamakiya
product of their choice as a souvenir. This experience is offered by Wabunka, operated by J-CAT Inc.
5 hours
● Tokyo OCHA (Tea) Night: The experience starts at a neighbourhood izakaya for traditional tea pairings, before shifting to a contemporary tea bar where brews are given a modern twist.
● Samurai Spirit: Sword Making: Witness a master swordsmith in action, then forge tamahagane steel with your own hands — a rare honour and rite of passage into Japan’s warrior heritage.
Conrad Bali
1 hour
● Sway Sleep Journey: Guests are wrapped in a weighted blanket and provided with a heated eye pillow then gently cocooned in a swing-style aerial hammock to mimic the comfort of resting on a fluffy cloud or the warm darkness of the womb – inviting the bliss of deep sleep.
● Crystal Sound Healing & Chakra Balancing: This deeply restorative experience with resident healder Ayu Mas uses sound vibrations and crystal energy to harmonize the body’s seven chakra centers.
3 hours
● Full Moon (Purnama) Celebration: Held every 28 days, this experience begins with traditional Canangsari and Tridatu-making activities, followed by a sacred ritual at the resort’s temple. As the moon rises, guests participate in a calming beachside meditation, culminating in a Melukat spiritual purification ceremony – a traditional cleansing of body and soul.
● Nawa Sanga Yantra Art Therapy: This immersive session blends colour, shape, and intention to foster self-expression, healing, and personal insight, all under the guidance of a skilled practitioner.
5 hours
● Foraging & Forest Bathing: Experience Forest bathing (shinrin yoku) on a full-day guided journey through Bali’s diverse landscapes. Travel by vintage off-road vehicle and jukung kayak to the Bedugul rainforest, then trek under towering Rasamala trees. The day ends with a peaceful lunch by a waterfall before returning to the resort.
● Scenic Cooking Journey: In an immersive culinary journey into the heart of Balinese culture, choose between a guided tour of the Astungkara Way Regenerative Farm or the Amed Salt Panning Farm, each offering a hands-on glimpse into Balinese food traditions. Then, learn to cook one of two traditional Balinese dishes in a chef-led session using your harvested ingredients.
Trip Planning
TTANDʻs latest tech innovation: TripBuilder
TORONTO — The Travel Agent Next Door has launched what it calls its newest innovation: TripBuilder, an itinerary builder tool.
Says TTANDʻs Chief Operating Officer, Jeff Element: “The powerful tool allows our agent partners to create smart, fully branded, and shareable itineraries in minutes. Tailored for today’s travel professional, this launch is setting a bold new standard in how host agencies equip their agents for success.”
TripBuilder is fully integrated with TTAND’s CRM, eliminating the need for manual data entry and instantly pulling in client and booking information.
The functionality turns a once time-consuming task into a seamless, professional experience, says Element.
“This is more than just an itinerary tool, it’s a strategic advantage for our agent partners. We’ve taken everything a modern travel advisor needs and built it into one elegant solution that enhances both efficiency and client satisfaction,” he notes.
Trip Planning
TTAND Launches Trip-Builder, a New Itinerary Tool
The Travel Agent Next Door has launched its newest innovation –TripBuilder – an itinerary builder tool.
“The powerful tool our agent partners to create smart, fully branded, and shareable itineraries in minutes,” said Jeff Element, TTAND COO. “ Tailored for today’s travel professional, this launch is setting a bold new standard in how host agencies equip their agents for success.”
Fully integrated with TTAND’s CRM, TripBuilder eliminates the need for manual data entry and instantly pulls in client and booking information, turning a once time-consuming task into a seamless, professional experience.
“This is more than just an itinerary tool, it’s a strategic advantage for our agent partners,” said Element. “We’ve taken everything a modern travel advisor needs and built it into one elegant solution that enhances both efficiency and client satisfaction.”
Highlights of TTAND’s TripBuilder:
- CRM-Integrated Automation: Booking and client data imports directly into the itinerary, no duplication, no friction.
- AI-Powered Content Generation: Create dynamic daily plans, destination highlights, and custom touches with intelligent suggestions.
- Google Maps Integration: Help clients visualize their journey with live, interactive mapping built right in.
- 250+ Curated City Guides: Enrich itineraries with expertly written local insights, cultural tips, and top recommendations.
- Mobile-Optimized & Client-Friendly: Deliver sleek, interactive itineraries that look perfect on any device, shared via secure links or PDFs.
- Fully Branded to Each Agent: Agents can personalize every itinerary with their logo, colors, and messaging, keeping your brand front and center.
- Preloaded Itineraries from Select Vendors: Quickly adapt and customize existing tour packages.
- Live Flight Alert Integration: Clients stay informed with real-time notifications on flight delays and changes.
- Attach Documents & Collect Approvals: Include travel docs, invoices, waivers, and allow for seamless client review and approval in one place.
This launch follows the debut of TTAND’s All-Inclusive Booking Engine and continues the company’s momentum as a leading innovator among host agencies in North America. Together, these tools provide agent partners with the kind of streamlined, modern workflows and elevated client experiences once reserved only for large-scale travel corporations.
Already in use by hundreds of agent partners across the TTAND network, TripBuilder is proving to be a platform that powers professionalism, productivity, and growth.
“I really like how TTAND’s new itinerary builder makes it so easy for me to put together clean, professional itineraries for my clients. It saves me a ton of time, and my clients love having everything laid out in one spot. And there’s no additional cost to me. More than anything, it shows how serious TTAND is about giving us the tools we need to keep getting better and growing our businesses. They’re not just keeping up, they’re pushing ahead,” said Frances Gertsch, TTAND Agent Partner, Charlottetown, PEI.
TTAND is actively expanding the platform with cruise itinerary integrations, more land supplier content, and deeper AI personalization, ensuring its agent partners stay at the forefront of travel planning and presentation.
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