Travel Trends
Global travel and tourism sector deal activity down 8% YoY during H1 2025, reveals GlobalData

The travel & tourism sector witnessed a notable decline in deal activity in the first half (H1) of 2025, reflecting a shift in market dynamics and investor sentiment. The total number of deals (mergers & acquisitions (M&A), private equity and venture financing) announced year-on-year (YoY) fell by around 8% in H1 2025, reveals GlobalData, a leading data and analytics company.
An analysis of GlobalData’s Deals Database revealed that all the deal types under coverage registered decline. The number of venture financing and private equity deals registered YoY decline of around 25% and 20%, respectively, during H1 2025 while M&A activity exhibited relative resilience, with a slight contraction of 3.5% in deal volume.
Aurojyoti Bose, Lead Analyst at GlobalData, comments: “The overall decline underscores a broader trend where macroeconomic factors and investor sentiments are reshaping deal-making strategies within the industry. The subdued activity suggests that dealmakers are becoming increasingly cautious likely due to the macroeconomic challenges and volatile market conditions. The decline in venture financing and private equity deals, suggests a dent in investor sentiment, emphasizing a trend of reduced risk appetite.”
The Asia-Pacific market emerged as a bright spot, witnessing an increase of around 11% in deal volume in H1 2025. This growth can be attributed to countries like Japan and India showing improvement in deal activity.
Conversely, other regions witnessed decline in deal activity. Europe, North America, Middle East and Africa, and South and Central America registered decline of around 19%, 10%, 39% and 12% in their respective deal volumes during H1 2025 compared to H1 2024.
The US, China and Germany saw YoY decline in the number of deal announcements in H1 2025 while the UK managed to maintain the deal volume mostly at the same level.
The article Global travel and tourism sector deal activity down 8% YoY during H1 2025, reveals GlobalData first appeared in TravelDailyNews International.
Travel Trends
KAYAK Unveils Edinburgh August Travel Trends 2025: How to Save on Flights and Hotels During Festival Season During This Festive Season

Monday, August 4, 2025
When August rolls around, Edinburgh steps onto the world stage, buzzing with culture, entertainment, and visitors from everywhere. The Edinburgh Fringe Festival, the Edinburgh International Festival, and the acclaimed Military Tattoo pull in millions craving the unique buzz only the Scottish capital can create. To make the most of the festivities, KAYAK-your go-to site for travel intel, has crunched the numbers on travel patterns, airfare, and hotel costs during the high-octane festival stretch. With back-to-back festival fun and special events like the Oasis reunion concerts, August is set for unforgettable memories. Even budget-conscious explorers can seize the magic, thanks to insider timing and smart choices.
Flight Searches Soar as Edinburgh Becomes a Festival Hotspot
Edinburgh’s festival season is more than just a local affair—it has become an international draw, and KAYAK’s data reflects this with a notable surge in flight searches. Compared to the previous month, flight searches to Edinburgh increased by 26%, while searches for flights in August 2025 have risen by 8% compared to the same time last year. This uptick in interest highlights the growing popularity of Edinburgh’s vibrant festivals, which continue to draw global attention from both cultural enthusiasts and travelers looking for unique experiences.
Despite the surge in searches, KAYAK has noted a slight decrease in average return airfare, which is down 2% both month-on-month and year-on-year. This offers a bit of good news for travelers still planning their trip to Edinburgh during this high-demand period. However, visitors should note that peak dates—particularly around August 6 to 9—result in average economy return flights exceeding £260, as festival-goers flock to the city to witness iconic performances and events.
For those flying from other UK cities, KAYAK recommends avoiding flights on August 21 and 22, as they coincide with the busy bank holiday weekend, driving up return airfare costs to as much as £105. While these price fluctuations are inevitable during peak festival times, early booking and flexible travel dates can still help tourists secure a better deal.
Hotel Prices Surge Amid Festival Demand but Late Month Stays Offer Discounts
While flights may offer some flexibility, hotel rates during the Edinburgh festival season are a different story. KAYAK’s data reveals a significant increase in hotel prices, with the average nightly rate for August reaching £232—up 17% from last year and 38% from the previous month. Early August sees the highest hotel rates, particularly during major events like the Oasis reunion concerts and the Edinburgh Fringe Festival’s opening days. For visitors looking to stay within budget, the final week of the festival offers a more affordable option, with average hotel prices dropping to £187 per night. This provides an opportunity for travelers to take advantage of a quieter festival atmosphere while saving up to 34% compared to the peak price points.
Given the influx of visitors during Edinburgh’s festival-packed August, booking accommodations in advance is highly recommended. As hotel availability becomes scarce closer to the festival dates, early planning ensures both the best rates and the most desirable locations near festival venues. Additionally, Edinburgh’s hotels provide a wide range of options, from boutique accommodations to well-known international chains, catering to every type of traveler looking to experience the city’s rich cultural offerings.
International Visitors Flock to Edinburgh for Iconic Festivals and Unique Performances
Edinburgh’s festival scene continues to attract visitors from around the world, with international flight searches showing notable increases from countries such as Italy, Austria, and Spain. Among the top countries sending travelers to Edinburgh this August, Switzerland (+14%), Spain (+11%), and Austria (+9%) have seen the biggest year-on-year increases, reflecting the city’s growing appeal as a cultural and entertainment hub.
From the iconic Edinburgh Fringe Festival, which is renowned for its diverse performances ranging from comedy to theatre, to the globally celebrated Edinburgh International Festival, which attracts high-profile musicians, artists, and performers, Edinburgh’s festivals are a magnet for international tourists. The Military Tattoo, with its stunning military displays and performances at Edinburgh Castle, further enhances the city’s status as a world-class destination for cultural tourism.
Festival Tourism: A Boost for Edinburgh’s Local Economy
The tourism boom spurred by Edinburgh’s August festivals is a significant contributor to the city’s local economy. Visitors from around the world not only bring excitement and energy to the city but also support a wide range of local businesses, from hospitality and dining to retail and entertainment. The city’s tourism infrastructure, enhanced by the demand for accommodations, transportation, and leisure activities, plays a crucial role in sustaining the economy, especially during the festival season.
Beyond the economic benefits, Edinburgh’s festivals contribute to the city’s global cultural profile, bringing international attention to the city’s rich history, architecture, and artistic scene. As more travelers flock to Edinburgh, the city cements its position as one of Europe’s most sought-after cultural destinations.
Plan Smart: How Flexible Travelers Can Maximize Their Edinburgh Experience
For travelers looking to maximize their Edinburgh experience without overspending, flexibility is key. By adjusting travel dates to avoid peak periods, visitors can enjoy a more relaxed atmosphere and secure better prices for both flights and accommodations. Additionally, choosing to visit towards the end of the month offers a more affordable stay while still allowing guests to experience the tail end of the festival buzz.
In short, August in Edinburgh gives travelers a cultural treat that few cities can match. The festivals pull in so many people that flights and hotels get pricey, but smart travelers can still find ways to see and do the best things without spending a fortune. From the buzzing Fringe Festival to the spectacular Military Tattoo and a host of other shows and events, the August festivals show off why Edinburgh is a must-visit for anyone who loves history and entertainment.
A little advance planning gives visitors the chance to soak in the city’s beautiful buildings and delicious food, catch world-class acts, and dive deep into Scotland’s cultural heritage— all while sticking to a budget. With the festivals still growing and earning rave reviews, Edinburgh’s summer tourism buzz shows no sign of slowing, ensuring that remains one of the most exciting spots to be in the world.
Travel Trends
US outdoor recreation: Golf and camping gaining momentum
Outdoor recreation continues to play a pivotal role in shaping employment and economic activity across the United States, with recent data highlighting its growing influence on both job creation and consumer behavior.
According to projections from the U.S. Bureau of Labor Statistics, of the 6.7 million jobs expected to be added by 2033, roughly one in eight will be in the leisure and hospitality sector. This marks the third-largest projected increase among the 17 major industry sectors, trailing only professional business services and healthcare and social assistance. Analysts attribute this rise in part to the enduring popularity of outdoor activities, ranging from hiking and boating to camping and golf.
The outdoor recreation economy accounted for 2.3% of U.S. gross domestic product (GDP) in 2023, based on figures from the Bureau of Economic Analysis (BEA). While seasonal demand for outdoor activities typically peaks during summer, Bank of America data indicates that household spending on outdoor recreation in June was down 3.3% year-over-year on a three-month moving average. However, this decline was notably less severe than the drop seen in indoor activity spending, which has been in sustained decline since mid-2023.
Western states continue to lead in outdoor recreation value-add, with Hawaii topping the list at 6.3% of state GDP. In contrast, states like Delaware, Connecticut, and New York recorded the lowest shares at 1.6%. The BEA classifies outdoor recreation into three categories: conventional activities such as hiking and boating; other activities like gardening and concerts; and supporting activities including travel, tourism, and infrastructure development.
Boating and fishing stood out as the largest contributors within the “conventional activities” category, particularly in states such as Florida, California, and Texas. However, Bank of America card data reveals a downward trend in boating-related spending since 2023. In contrast, campsite spending has surged since April, reaching its highest growth levels since early 2022. Analysts suggest that affordability, increased focus on wellness, and a shift toward domestic road trips are driving this trend – especially among younger generations.
Indeed, the 2025 Bank of America Summer Travel Trends Survey found that nature escapes and wellness retreats now surpass traditional tourist hotspots in popularity. Furthermore, a proprietary survey revealed that 24% of respondents dedicated time in June to improving their mental and emotional wellbeing. Gen X, in particular, has shown the most significant increase in campsite spending year-to-date, while also recording the weakest growth in boating expenses.
Data from the National Park Service indicates that Blue Ridge Parkway and the Great Smoky Mountains are the most visited U.S. national parks in 2025 so far. Nevertheless, overall national park visits have declined compared to the previous year, potentially due to reduced visitor center hours following federal funding adjustments.
As consumer preferences evolve and leisure habits increasingly favor nature-based and wellness-oriented experiences, the outdoor recreation economy is expected to remain a key contributor to U.S. employment growth and regional economic development—especially in states leveraging their natural assets.
The article US outdoor recreation: Golf and camping gaining momentum first appeared in TravelDailyNews International.
Travel Trends
JetBlue’s new Fall inflight offerings
JetBlue is turning up the flavor and turning on the entertainment with a fresh wave of culinary creations and inflight content. Whether you’re escaping to a cozy getaway, kickoff for gameday or jetting off for business, there’s something new onboard to elevate every moment of your journey.
Fall Flicks and Family Picks to Add to Your JetBlue ‘Saved Favorites’
Starting this September, grab your crisps because Chicken Shop Date is landing on JetBlue’s seatback screens, making it the first U.S. airline to bring the iconic date series to the skies. Settle in and enjoy gloriously awkward episodes featuring Andrew Garfield, Sabrina Carpenter, Cher and more.
Get ready to hit the books with the Class is in Session category for academic accolades on display from Bronson Alcott High School (Clueless) to Shiz University (Wicked). JetBlue also offers a wide variety of family-friendly content, including more than 40 children’s movies and 230 episodes of children’s TV series. A selection of Bluey episodes will come onboard JetBlue flights for the first time in September. New content continues to come to the Nickelodeon channel, which launched earlier this year and features PAW Patrol, Spongebob Squarepants and The Tiny Chef Show.
As Hispanic Heritage Monthkicks off in mid-September, films include Coco, In the Heights and Flamin’ Hot. Can’t get enough of The Big Apple? Now you can watch New York favorites in I <3 NY category.
This October, enjoy all treats and no tricks with the ever-popular JetBoo category featuring films Megan 2.0, Beetlejuice Beetlejuice and Practical Magic.
Fresh Flavors Flying this Fall
JetBlue’s acclaimed restaurant partner, Charlie Bird, is back with new menus across the Mint experience featuring seasonal ingredients and the restaurant’s signature New York flair. These new offerings capture the essence of fall with bold, bright flavors.
Best of Breakfast:
- Greek Yogurt with honeycomb and mint
- Avocado toast with arugula, cherry tomato and crostini
- Farro pancakes with roasted apples and maple*
- Baked egg with pomodoro chickpea sauce, parmigiano and crostini*
Lunch & Dinner Dishes:
- Sweet corn soup with brown butter, puffed sorghum and hazelnuts
- Flat iron steak with summer squash caponata, pine nut crumble and mint
- Chopped salad with olives, provolone, salami and Italian vinaigrette*
- Baked rigatoni with mushrooms, parmigiano and parsley*
In core, customers will find new selections to choose from Dig Inn on routes to Europe including breakfast dishes:
- Coconut yogurt with pineapple compote, pumpkin seed granola, toasted coconut and lime zest
- Turkey croissant with smoked turkey, brie, fennel, arugula and balsamic onion jam
- Overnight oats with fresh berries
Lunch and dinner flavors include hearty mains and market sides with choices from:
- Chicken grain bowl with grilled chicken, tri-color quinoa and cucumber yogurt
- Sesame noodles with grilled chicken, carrots and daikon
- Buffalo cauliflower with scallions and siracha
The article JetBlue’s new Fall inflight offerings first appeared in TravelDailyNews International.
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