Discounts & Price Drops
Consumers switch to private labels, discounts fuel brands
Indian consumers are reassessing price, value, and pack size when shopping, while rethinking the importance of brands in their everyday lives, according to the latest EY Future Consumer Index – India edition report. Here’s a look at the key findings:
Hyderabad: In celebration of the culturally significant Aashadam season, South India Shopping Mall has launched its much-awaited Blockbuster Kilo Sale, drawing massive footfall across its showrooms.
Rooted in the traditions of South India, the brand has rolled out an exciting campaign with the tagline “Shopping in Kilos… Happiness in Tons!”, offering customers an array of irresistible deals. One of the most talked-about highlights is the ‘Buy 1 KG Sarees, Get 1 KG Free’ offer on Kanchipattu sarees, which has struck a chord with festive shoppers.
In addition, the sale features up to 66% off on all categories of clothing, a second Kalamkari Pattu saree for just Rs 49 (worth Rs 4,995), exclusive deals on ladies, men’s, and kids’ wear, and unmatched offers on jewellery. Shoppers can also avail 2 grams of silver free per gram of gold jewellery, Rs 5,000 off per KG of silver items, and diamond jewellery starting from just 49,990 per carat, with VA beginning at only 5%.
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Hyderabad: To celebrate the Aashadam season, South India Shopping Mall has kicked off its popular Blockbuster Kilo Sale. This event is attracting many shoppers to its locations.
This shopping mall captures the essence of South Indian traditions with its catchy slogan: “Shopping in Kilos… Happiness in Tons!” The highlight of the sale is the ‘Buy 1 KG Sarees, Get 1 KG Free’ offer on Kanchipattu sarees, which is especially popular among those shopping for the festive season.
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The sale also includes discounts of up to 66% on all clothing types. Customers can purchase a second Kalamkari Pattu saree for just Rs 49, originally priced at Rs 4,995. Special deals are available on women’s, men’s, and children’s clothing, along with great offers on jewelry. Shoppers can receive 2 grams of silver free with each gram of gold jewelry bought, get Rs 5,000 off per kilogram of silver, and buy diamond jewelry starting at 49,990 per carat, with a VA starting at only 5%.
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Sale features up to 66% off on all categories of clothing, exclusive deals on ladies, men’s, and kids’ wear, and offers on jewellery
Published Date – 18 July 2025, 12:53 AM
Hyderabad: In celebration of the culturally significant Ashadam season, South India Shopping Mall has launched its much-awaited Blockbuster Kilo Sale, drawing massive footfall across its showrooms.
Rooted in the traditions of South India, the brand has rolled out a campaign with the tagline ‘Shopping in Kilos… Happiness in Tons!’, offering customers an array of irresistible deals. One of the most talked-about highlights is the ‘Buy 1 KG Sarees, Get 1 KG Free’ offer on Kanchipattu sarees, which has struck a chord with festive shoppers.
The sale features up to 66% off on all categories of clothing, a second Kalamkari Pattu saree for just 49 (worth Rs 4,995), exclusive deals on ladies, men’s, and kids’ wear, and offers on jewellery. Shoppers can also avail 2 gm silver free per gram of gold jewellery, Rs 5,000 off per kg of silver items, and diamond jewellery starting from just Rs 49,990 per carat, with VA beginning at only 5%.
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