Travel Trends
Booking.com reveals global traveler attitudes toward AI in new sentiment report

AMSTERDAM – Booking.com released The Global AI Sentiment Report, drawing on insights from over 37,000 consumers across 33 markets to explore how people are using, trusting, and responding to AI in everyday life and travel. As both the public and private sectors accelerate investments in AI, Booking.com, a leading digital travel platform that has integrated AI into its services for over a decade, is committed to shaping the future of travel technology in line with evolving consumer attitudes.
With excitement around AI at a peak and innovation increasing at rapid pace, Booking.com is harnessing this momentum to redefine how people search for, book, and experience travel, advancing its mission to make it easier for everyone to experience the world. The report reveals a nuanced picture: 91% of consumers express excitement about AI, 79% are familiar with the technology, and 89% want to use AI in their future travel plans. Yet, there are significant regional differences: while some embrace AI’s potential, others approach it with caution, underscoring the need for responsible implementation that balances opportunity with consumer trust. These new insights and perspectives will help shape the next chapter of AI in travel and beyond.
Sentiment Breakdown
Booking.com’s new research identified clear cohorts among global consumers, reflecting diverse AI sentiment: over one-third (36%) identify as AI Enthusiasts, intrigued by AI’s potential, while 13% are AI Advocates, actively championing its benefits and responsible adoption. This enthusiasm is grounded in the belief that AI will make life easier (69%), save time and effort (51%), enhance productivity (40%), and expand learning opportunities (48%).
However, this excitement coexists with significant caution. While 91% express enthusiasm for AI, an equal proportion report at least one concern about its broader implications. Approximately 13% classify themselves as AI Cautious, wary of AI’s development or use, and 9% as AI Skeptics. Notably, one in four respondents (25%) identify as AI Detractors , signaling a meaningful segment resistant to AI adoption.
Mapping the AI Mindset: Regional Variations
Significant regional differences emerge in consumer attitudes toward AI. Latin America (LATAM) leads globally in enthusiasm and familiarity, with 98% of respondents excited about AI and 89% understanding how it works. The Asia Pacific (APAC) region follows closely, showing the highest willingness to integrate AI into daily life-41% use AI for education and the same share for transport.
LATAM |
APAC |
EME |
NORAM |
|
Respondents who feel excited by AI and its opportunities |
98% |
95% |
86% |
81% |
Respondents who are familiar with AI and how it works |
89% |
82% |
74% |
74% |
North America (NORAM) and Europe & Middle East (EME), on the other hand, emerge as skeptical strongholds, approaching AI with more caution and distrust. Globally, while 77% have at least some trust in AI, nearly a quarter (23%) rarely or never trust information generated by it- with distrust highest in these two regions (32% in NORAM and 29% in EME). Consumers here are also more likely to fact-check AI outputs, highlighting a broader demand for transparency and reassurance as adoption grows.
NORAM |
EME |
APAC |
LATAM |
|
Respondents who feel distrust towards information generated by AI |
32% |
29% |
16% |
15% |
Assistance Over Autonomy
AI has become deeply integrated into daily life, with 98% using AI-powered search, 86% using streaming recommendations, and 77% engaging with generative AI tools. Yet, the lack of a human touch generates doubts with 35% finding AI impersonal, and the majority double-checking AI outputs even when they trust the technology: 42% always fact-check, and 29% do so sometimes. Only 6% of consumers fully trust AI.
This hesitation creates a clear boundary: most people are not ready to cede full decision-making to AI. Just 12% feel comfortable with AI making decisions independently, while 25% remain unsure, and 10% feel very uncomfortable, refusing to trust AI without human approval. The greatest opportunity lies in positioning AI as a supportive tool that enhances, rather than replaces, human judgment.
AI’s Advancing Role in Travel
AI is rapidly becoming a core part of the travel experience, with 65% of consumers expecting autonomous trip planning to go mainstream in the near future. Two in three (67%) have already used AI in some aspect of travel, and of those, nearly all have turned to it for planning or booking (98%) or while already on a trip (96%). This reflects both the growing reliance on AI-powered tools and travelers’ openness to technology that enhances their journeys.
When planning a trip, travelers most often use AI to research destinations and the best time to visit (38%), find local experiences or cultural activities (37%), and get restaurant recommendations (36%). Notably, today, AI assistants are emerging as a more trusted source for planning travel (24%) than colleagues (19%) or influencers (14%).
Once in-trip, AI tools are most commonly used for translation capabilities (45%), in-destination activity suggestions (44%), restaurant recommendations (40%), and navigating unfamiliar locations or transport systems (40%). After returning home, the top AI use case is photo editing, cited by 38% of respondents.
Beyond making travel easier and more efficient, a benefit 66% of travelers recognize, there is also a strong desire for AI to serve as a force for good. The majority (71%) appreciate AI-generated recommendations that help them avoid overcrowded destinations or peak travel times. Travelers are increasingly mindful of community impact, with 60% wanting AI to highlight experiences that positively benefit the local places they visit.
“Generative AI represents one of the most significant technological shifts of our era, fundamentally reshaping how consumers engage with the world around them. As this technology matures, it’s not only transforming how companies like ours anticipate and meet evolving customer needs, it’s also raising the bar for what travelers expect from every interaction,” says James Waters, Chief Business Officer at Booking.com.
“The opportunity ahead is tremendous. At Booking.com, we’ve long been at the forefront of AI innovation, integrating advanced machine learning to enhance the customer journey at every touchpoint. But as we enter this next phase, our responsibility goes beyond technology. Building trust, ensuring transparency, and prioritizing safety are critical as we guide travelers, and our industry, into the future.”
Methodology: This global quantitative research study was conducted via an online questionnaire between April and May 2025, gathering responses from 37,325 people across 33 markets. Argentina: 1012, Australia: 1013, Austria: 500, Belgium: 1000, Brazil: 2006, Canada: 1007, China: 2018, Colombia: 1023, Croatia: 509, Denmark: 508, France: 2031, Germany: 2033, Hong Kong: 1006, India: 2004, Ireland: 504, Israel: 505, Italy: 1000, Japan: 1029, Mexico: 2014, Netherlands: 1008, New Zealand: 1015, Portugal: 1013, Singapore: 1002, South Korea: 1006, Spain: 1006, Sweden: 502, Switzerland: 501, Taiwan: 1022, Thailand: 1002, UAE: 513, UK: 2005, USA: 2004, Vietnam: 1004. As a leading digital travel platform exploring the role of AI, Booking.com conducted this study to better understand how people around the world are using, trusting, and responding to AI in both everyday life and travel.
The article Booking.com reveals global traveler attitudes toward AI in new sentiment report first appeared in TravelDailyNews International.
Travel Trends
Why Disposable Cameras Are Making a Comeback in Travel: A Nostalgic Trend Among Modern Tourists Seeking Authentic Memories in 2025

Sunday, August 3, 2025
In a world where smartphone cameras and digital technology have revolutionized photography, it may seem strange to choose a disposable camera over a device that fits in the palm of your hand and delivers perfect photos in an instant. Yet, in 2025, disposable cameras are experiencing a nostalgic resurgence among travelers. Despite the advancements in mobile photography, many tourists are reaching for these simple, no-fuss gadgets when they set out on their journeys.
This unexpected trend speaks to a growing desire for authenticity in the travel experience, away from the constant need to capture everything with a high-tech lens. For some travelers, disposable cameras offer a refreshing break from the overstimulating, digital-heavy way we document our lives. They offer a slower, more intentional approach to photography, allowing travelers to immerse themselves fully in the present moment rather than being distracted by screens.
The Charm of Disposable Cameras
At first glance, it might appear that disposable cameras are simply outdated relics of a bygone era. After all, smartphones have long replaced the need for a separate camera. However, disposable cameras offer something that smartphones cannot: simplicity and nostalgia. They are inexpensive, don’t require any setup, and most importantly, they encourage users to slow down and enjoy the moment without the pressure to get the perfect shot.
For travelers, especially those on road trips or international adventures, the appeal of a disposable camera is clear. With no charging cables or memory cards to worry about, these cameras can easily fit in a bag or even a back pocket, ready to capture spontaneous moments without the distractions of constant notifications or post-editing. The fact that there’s only a limited number of shots on a roll of film further encourages travelers to be selective with their photos, making each shot feel more deliberate and meaningful.
Travel Memories Through a Different Lens
When it comes to preserving memories, disposable cameras offer an entirely different experience than digital photography. While smartphones provide instant gratification with photos uploaded directly to social media or cloud storage, there’s something uniquely tangible about holding printed photographs. Many travelers who choose to use disposable cameras on their trips embrace the imperfections that come with film photography.
Using a disposable camera means embracing the unknown. You can’t immediately review your photos to adjust for mistakes or take multiple shots until you get the perfect angle. The images you capture are raw, unpolished, and often filled with imperfections like blurry shots, poor lighting, or unexpected angles. But that’s exactly what makes them special. These small flaws in the photos can evoke a sense of authenticity, offering a more organic representation of a moment that digital images often lack.
For those who grew up with film photography, the act of dropping off film at a local store to be developed is a cherished memory in itself. The excitement of waiting for the envelope of photos to be ready, knowing that a mix of successful shots and happy accidents would await inside, is a part of the experience that digital photography can’t replicate. Today, even though fewer shops offer film development, the nostalgia of holding physical photos is a feeling that’s hard to replace with an online album.
A Nostalgic Revival: Why Disposable Cameras Are Making a Comeback
Despite the popularity of digital photography, disposable cameras are making a notable comeback, especially among younger generations and nostalgic travelers. The shift can be attributed to several factors, including the growing interest in retro and vintage trends. While some might consider the images taken with disposable cameras to be a bit dated or imperfect, it’s precisely these qualities that have made them appealing again.
In fact, disposable cameras are now being stocked at stores like Urban Outfitters, signaling their growing popularity. They’ve even found a niche market among young travelers who want to add an analog touch to their digital-heavy lives. With the resurgence of film photography in popular culture, many travelers are embracing disposable cameras as a fun, easy way to capture memories during their travels while maintaining a sense of nostalgia. It’s not just about the pictures themselves, but the act of using something old-fashioned and unplugged.
The Disposable Camera Experience in Travel
When traveling, whether for a road trip or an international vacation, the disposable camera offers a unique opportunity to disconnect from the world of instant sharing and digital notifications. With only a limited number of shots available, travelers are more mindful about what they capture. This mindfulness can lead to a more immersive travel experience, where the focus is less on achieving the perfect shot and more on enjoying the moments that matter most.
For tourists, the idea of snapping a photo with a disposable camera is not just about the outcome but also about the process. It’s about slowing down, savoring the sights, sounds, and feelings of the moment. Whether it’s a stunning landscape, a cultural festival, or a candid moment with friends, disposable cameras remind travelers to be present and focus on what’s right in front of them, rather than obsessing over filters, angles, or likes.
Additionally, disposable cameras are a great way to document travel experiences without the pressure of editing photos for social media or the worry of losing valuable memories if something happens to a digital device. With a disposable camera, travelers can focus on the experience rather than the outcome, trusting that the film will capture the essence of their journey in a unique way.
Disposable Cameras and the Sustainable Travel Trend
In the context of sustainable travel, disposable cameras also present an environmentally friendly alternative to digital photography. While digital cameras and smartphones require power to operate and contribute to electronic waste when they reach the end of their life cycle, disposable cameras are relatively low-tech and require fewer resources to produce. The film used in disposable cameras is also often made from less resource-intensive materials compared to the high-tech components of digital cameras.
Moreover, many disposable cameras are designed for one-time use, minimizing the need for constant upgrades and replacements. This aligns with the growing trend of sustainable tourism, where travelers are increasingly choosing eco-friendly options that reduce their carbon footprint and limit their impact on the environment.
Connecting with Travel Communities Through Disposable Cameras
In addition to the personal benefits of using a disposable camera, this retro trend has fostered a new sense of community among travelers. In a world where most images are shared instantly and globally, disposable cameras encourage a more intimate, localized way of sharing travel stories. For those who still develop their film, the act of exchanging printed photos with fellow travelers or locals can create a meaningful connection that goes beyond the digital world.
Travelers can also share their disposable camera images in photo albums or through small prints, which may evoke a sense of nostalgia for both the photographer and those who view the images. By using a disposable camera, travelers are also reconnecting with a form of photography that was once a communal experience—where the images weren’t just seen online but physically passed from hand to hand.
The Benefits of Embracing Imperfection
One of the most significant reasons people are drawn to disposable cameras is the imperfection of the images they produce. Unlike the perfect, polished, and overly edited digital images that flood social media feeds, photos taken with a disposable camera are often raw, spontaneous, and filled with unexpected moments. A blurry shot or an overexposed image may not meet the technical standards of modern photography, but it can capture the true essence of a place or a feeling that would be lost in a perfect digital shot.
This embracing of imperfection is particularly refreshing in a world where social media often celebrates curated, picture-perfect travel moments. Disposable cameras offer travelers a chance to celebrate the beauty of the moment without worrying about how it will appear online. The photographs they produce are a reflection of the time, the place, and the feeling of being present in the moment, free from the pressure to create an idealized version of their travels.
Conclusion: A New Era of Analog Travel
The revival of disposable cameras is not just a fleeting trend but a return to a simpler, more intentional form of travel photography. These cameras allow travelers to disconnect from the digital noise and focus on the genuine moments that make travel memorable. As the world of tourism continues to evolve, the nostalgia and authenticity of disposable cameras offer a refreshing alternative for travelers seeking a more meaningful, personal connection to their journeys.
Whether for the thrill of waiting to develop the film, the joy of unexpected surprises in each shot, or the satisfaction of preserving memories in a tangible format, disposable cameras are reminding modern tourists of the value of slowing down and embracing the imperfection of travel. With disposable cameras, the journey itself becomes the destination.
Travel Trends
4 travel trends that are changing the face of family holidays by putting experiences first | Travel

Published on: Aug 03, 2025 06:05 pm IST
Connection and experience top the travel checklist as families are choosing wellness, cultural immersion, and quality time.
Travel Trends
CIDCO Unveils 2054 Navi Plan

CIDCO has announced its Comprehensive Mobility Plan (CMP) for Navi Mumbai and the Navi Mumbai Airport Influence Notified Area (NAINA), with a vision extending to 2054. The long-term strategy is centered on developing a sustainable, efficient, and safe transport network that seamlessly integrates public and private transport options, including walking and cycling. With major infrastructure like the Navi Mumbai International Airport coming up, CIDCO aims to future-proof the region’s connectivity needs.
CIDCO Vice Chairman Vijay Singhal noted that rapid urbanisation and large-scale developments would significantly increase traffic flow, making the CMP essential. The plan seeks to unify existing transit systems—roads, metros, trains, and buses—under a cohesive approach. It also outlines methods to identify mobility gaps, streamline funding, and enhance traffic operations through modern management techniques.
However, the ambitious plan faces public skepticism. Residents have raised concerns over CIDCO’s track record, citing delays in Metro Line-1 and unresolved water supply issues in Panvel. These unmet promises have clouded public trust, putting additional pressure on CIDCO to demonstrate timely action.
The CMP also ties into the launch of the Navi Mumbai International Airport (NMIA), expected in September. With 95% of construction complete and immigration staffing approved, NMIA will begin operations with 30 daily flights, positioning Navi Mumbai as a key urban hub.
CIDCO’s dual focus on large-scale infrastructure and long-term planning could redefine mobility in Navi Mumbai. But its success will hinge on restoring credibility through delivery and sustained community engagement.
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