In the wake of the festive season’s shopping frenzy, Indian consumers are being lured by enticing Black Friday sales flooding the e-commerce landscape. Brands ranging from tech giants to fashion moguls are gearing up to entice shoppers with a plethora of discounts and special offers.

While traditionally associated with the US, the UK, and Europe, Black Friday has transcended borders, becoming a notable event in India. This year, major retailers and brands such as Amazon, Nykaa, H&M, Myntra, Puma, Adidas, and many more are gearing up for a surge in sales on November 24.

Retailers’ Offerings:
Croma, the electronic brand, is set to launch its ‘darkest’ Black Friday sale, spanning from November 24 to 26. Expect substantial discounts on electronics, smartphones, home appliances, and innovative consumer promotions like unlocking discount coupons by clicking selfies in dark attire.

Amazon, the e-commerce behemoth, is rolling out discounts on a wide array of products spanning gadgets, electronics, and more. From tablets and speakers to watches and laptops, a myriad of products is on sale.

Nykaa, the beauty platform, is christening Black Friday as Pink Friday. They are offering massive discounts of up to 50% on over 2,100 brands, including luxurious names like M.A.C, Bobbi Brown, and L’Oréal Paris, accompanied by buy-one-get-one offers and exclusive privileges for their members.Adidas, the sportswear giant, plans to entice customers with up to a 60% discount on all purchases, with an additional 20% discount at checkout during the Black Friday extravaganza.H&M is set to offer discounts ranging from 20% to 60% across various items, applicable both online and offline.

Ajio is providing discounts ranging from 50% to a whopping 90% on a diverse range of products, spanning clothing, accessories, footwear, and eyewear.

Zara, the clothing brand, is jumping on the discount bandwagon with up to 40% off on selected items in both online and offline stores.

Vijay Sales, a renowned electronics retailer, is pulling out all stops with significant discounts across smartwatches, laptops, phones, and appliances. Apple enthusiasts can snag the latest iPhone 15 starting at just ₹72,990, complemented by exclusive discounts and exchange offers.

Tata Group’s trio—Tata CLiQ, Tata CLiQ Luxury, and Tata CLiQ Palette—are offering extensive discounts across categories like apparel, beauty, accessories, footwear, home, and jewelry, with discounts soaring up to 85%. Additionally, there are free shipping offers, coupons, and bank-specific discounts available.

Exclusive iPhone 15 Offers:

The iPhone 15, launched just three months back in India, is now available with an enticing Rs 8,000 discount offer at the iNvent store, effectively bringing down its price to Rs 71,900. This offer includes a flat Rs 3,000 discount listed on the website and an additional Rs 5,000 cashback offer on HDFC bank cards.

With an upgraded 48-megapixel camera system, a faster chipset, a new punch-hole display design, and a USB-C port, the iPhone 15 presents itself as an attractive purchase for those considering an upgrade.

The USB-C port eliminates the need for a separate charging cable or adapter, allowing users to utilize any Type-C charger they have at home or while traveling. Additionally, the iPhone 15 boasts a brighter display, support for wireless charging, an IP68 rating, and impressive overall performance.

Considering the enhanced features and lowered price post-launch, the iPhone 15 emerges as a compelling choice for users seeking an upgraded experience compared to previous models.

For those with a budget around Rs 50,000, the iPhone 13 available on Amazon remains a viable option for a reliable 5G phone. However, during significant sale events, it’s advised to seize the opportunity for better deals. For those capable of investing more, the iPhone 15 emerges as an attractive option considering the features and discounted price during the Black Friday sales.

As Black Friday gears up to cast its sales magic across the Indian market, consumers can anticipate a shopping spree brimming with enticing deals and discounts, making this a lucrative season for both retailers and shoppers alike.