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Discover the Latest Wellness Trends in 2025: From Sleep Concierges to Luxurious Retreats in Bali, Switzerland, Bhutan, Japan, Costa Rica, and More

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Home » TRAVEL TRENDS AND FOCUS » Discover the Latest Wellness Trends in 2025: From Sleep Concierges to Luxurious Retreats in Bali, Switzerland, Bhutan, Japan, Costa Rica, and More

Published on
August 8, 2025 |

By: TTW News Desk

The global wellness tourism industry is experiencing a remarkable surge, with its value expected to exceed a trillion dollars annually in the coming years. As more individuals seek to prioritize health, well-being, and self-care, wellness travel has evolved significantly. Gone are the days of rigid, deprivation-based wellness programs like goat yoga or strict calorie-restricted retreats. Today, travelers are seeking experiences that offer relaxation, rejuvenation, and indulgence, while still promoting physical and emotional well-being.

With this new direction, the focus has shifted from simply surviving wellness retreats to genuinely thriving. Today’s wellness travelers want experiences that promote balance, holistic healing, and personal growth, and they are willing to journey across the globe to find the best retreats that align with their desires. From sleep concierges in luxury hotels to serene spa experiences in tranquil settings, here are the top six wellness trends to watch in 2025 and the destinations leading the way.

1. Retreats that Delight, Not Deprive

In 2025, wellness travel is shifting towards experiences that promote well-being without the punitive restrictions of old. Gone are the days of retreats where guests are restricted to bland food and forced to perform grueling physical challenges. Instead, the focus is on enjoying a holistic approach to health, where guests are pampered, nourished, and encouraged to relax and unwind while still engaging in activities that enhance their wellness.

Destinations like Absolute Sanctuary on Koh Samui, Thailand provide a perfect example of how wellness retreats are evolving. Rather than focusing on deprivation, the sanctuary offers a range of programs that include yoga, meditation, nutritious meals, and daily massages. Guests are treated to a combination of bodywork therapies and relaxation techniques designed to rejuvenate both mind and body, leaving them feeling truly renewed. This approach has transformed wellness retreats into indulgent getaways, where guests not only engage in wellness activities but also savor the experience in a balanced and enriching environment.

Similarly, Switzerland’s spa clinics have become famous for their focus on luxurious wellness treatments, offering everything from high-tech diagnostic tests to personalized health programs. In these serene locations, the emphasis is on comfort, relaxation, and achieving a sense of rejuvenation without the harshness of traditional wellness regimens. Wellness retreats in Bali also focus on pampering with wellness massages, meditation, and clean, organic cuisine that nurtures the body without deprivation.

2. Sleep Concierges: Restorative Travel with a Personal Touch

One of the latest wellness trends gaining traction in 2025 is the rise of sleep concierges at luxury resorts and hotels. These specialized professionals focus on creating the perfect environment for sleep by adjusting everything from room temperature and lighting to bedding and scent. The role of the sleep concierge is to ensure that guests experience the deepest, most restorative sleep possible during their stay, a critical aspect of overall well-being.

Destinations like Costa Rica’s luxury eco-resorts have pioneered this trend, integrating sleep science with eco-friendly, luxurious accommodations. Visitors seeking a restful retreat can now enjoy sleep-focused services, including personalized sleep consultations and tailored sleep programs. The high emphasis on natural sleep aids, including herbal teas and aromatherapy, allows visitors to achieve complete relaxation.

Hotels and resorts in Switzerland have also embraced the sleep concierge trend, where they offer luxury services aimed at promoting deep rest, especially in Alpine resorts known for their tranquil environment. The combination of stunning natural surroundings and sleep-enhancing practices creates an ideal escape for those seeking a rejuvenating break.

3. Soundbath Therapy and Meditation Experiences

The latest wellness trend in 2025 is the rise of soundbath therapy and immersive meditation experiences. Sound baths use sound frequencies and vibrations from instruments like gongs, singing bowls, and tuning forks to promote deep relaxation, reduce stress, and improve emotional well-being. This therapeutic experience is being integrated into wellness retreats and spas worldwide, providing visitors with a truly unique way to unwind.

Bali, renowned for its spiritual retreats, is a hotspot for sound bath therapy. Bali’s tranquil atmosphere and healing culture make it the perfect place to embrace this new wave of wellness. Guests at resorts and yoga retreats can partake in sound therapy sessions that help them tune into their bodies, enhance mindfulness, and find inner peace.

Other popular destinations like Bhutan, a haven for meditation and spiritual tourism, offer immersive experiences that combine meditation with sound healing practices. The serene environment of Bhutan’s monasteries and retreats complements the therapeutic benefits of soundbath therapy, offering travelers a peaceful escape from the stresses of modern life.

4. Digital Detox Retreats: Unplug and Reconnect

In today’s hyper-connected world, more travelers are seeking a complete break from technology to reconnect with themselves and the natural world. Digital detox retreats are becoming increasingly popular, providing a sanctuary for those looking to disconnect from their devices and immerse themselves in a peaceful environment.

Bhutan’s silent retreats are a perfect example of how these destinations are catering to the demand for digital detoxes. With its pristine natural surroundings and strong cultural focus on mindfulness, Bhutan offers travelers the chance to unplug and experience life in a more balanced way. These retreats encourage visitors to disconnect from their phones and digital devices, allowing them to fully immerse in nature, meditation, and self-reflection.

Similarly, eco-friendly resorts in Costa Rica have embraced digital detox programs that encourage visitors to leave behind their phones and embrace a more mindful lifestyle. From yoga sessions to nature walks, these retreats offer a holistic experience designed to rejuvenate the mind and body while fostering a deeper connection with nature.

5. Adventure Wellness: Combining Adrenaline and Self-Care

For travelers who crave both adventure and wellness, adventure wellness retreats are on the rise. These retreats combine physical challenges with holistic well-being practices, allowing participants to push their limits while also taking time to relax and rejuvenate. From hiking in the Swiss Alps to surfing in Bali, adventure wellness experiences offer a balance between adrenaline-pumping activities and moments of reflection.

Switzerland is a prime destination for adventure wellness, with activities like hiking, skiing, and biking surrounded by the stunning Swiss Alps. These physical activities are paired with wellness experiences like spa treatments, guided meditation, and nutritional guidance to create a comprehensive wellness experience.

Bali, known for its yoga retreats and spiritual energy, also offers adventure wellness experiences. Visitors can participate in surfing lessons, jungle treks, and challenging yoga sessions, followed by restorative treatments like massages and body wraps that help them recover from the physical exertion.

6. Immersive Wellness: Personalization and Technology Integration

The future of wellness tourism lies in immersive wellness experiences that blend high-tech solutions with personal well-being practices. These personalized experiences cater to each individual’s specific needs, whether it’s through fitness tracking, customized wellness programs, or high-tech spa treatments that use the latest advancements in technology.

Japan is at the forefront of immersive wellness, where tech-driven wellness experiences are integrated into luxury resorts and spas. For example, some hotels offer wellness rooms equipped with state-of-the-art devices that monitor sleep patterns, stress levels, and physical activity, providing real-time data to customize each guest’s wellness journey.

At Bali’s luxury resorts, immersive wellness goes beyond the typical spa offerings, with resorts providing personalized wellness retreats tailored to individual goals, combining advanced diagnostic tests, fitness training, and wellness therapies for a truly unique and transformative experience.

Conclusion: The Future of Wellness Travel

The wellness tourism sector in 2025 is rapidly evolving, with travelers seeking more than just physical rejuvenation—they’re looking for holistic, immersive experiences that nourish the mind, body, and spirit. From sleep concierges and sound therapy to digital detoxes and adventure wellness, the trends of 2025 highlight the increasing demand for personalized, cutting-edge wellness experiences.

As destinations like Bali, Costa Rica, Switzerland, Bhutan, and Japan continue to lead the way in offering wellness-focused travel, the future of the industry looks promising. Travelers are embracing the concept of self-care on a global scale, eager to explore new ways to improve their well-being while enjoying unique and enriching cultural experiences. Wellness travel in 2025 is not just about relaxation—it’s about creating a deeper connection with oneself, nature, and the world around them.



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Ozempic effect and elegant AI: 2025 luxury travel trends

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August 8, 2025

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Trends and insight source Stylus has revealed 10 luxury travel trends for 2025, including the Ozempic effect, elegant AI, and ‘coolcations’.

As unveiled at the TTG Luxury Travel Summit last year, Stylus‘ top trends for 2025 range from play for all ages to elite souvenirs.

One trend is about rethinking the boundaries of age, as more and more older people enjoy younger lifestyles. At the same time, millennials and Gen Z are showing a desire for slower, restorative experiences.

‘Play for age’ is another major trend, and it reveals growing demand for joyful escapism for all ages, from adults’ playgrounds to immersive art installations.

Medical tourism for treatments and procedures is a burgeoning trend, Stylus says, as is the Ozempic effect – an increase in guests using GLP-1 medications while travelling.

Stylus has also identified elite nomads as a group of luxury travellers to cater to, as well as innovative and sustainable solutions to private jet usage as a key trend.

Additionally, the use of AI is increasing in the hospitality industry as operators attempt to provide a personalised and seamless experience.

Circadian wellness is a further trend to watch, Stylus suggests. This comes as the global wellness tourism industry is predicted to reach $1.4 trillion in 2027.

As for ‘coolcations’, luxury travellers are moving towards cooler destinations to escape the intense heat caused by climate change.

Finally, status souvenirs will be big business, with affluent travellers seeking branded or elevated merchandise from their trips.

blooloop recently discussed technology and trends in the travel industry with Rafat Ali, founder and CEO of Skift, an information and intelligence brand for travel executives.

Images courtesy of Red Sea Global



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UK Holidaymakers Embrace ‘Last-Minute, Local, Shorter Stays’ Breaks: The Surge in Bookings for Domestic Stays as Cost of Living and Hot Weather Shape Travel Trends

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Home » TRAVEL NEWS UPDATES » UK Holidaymakers Embrace ‘Last-Minute, Local, Shorter Stays’ Breaks: The Surge in Bookings for Domestic Stays as Cost of Living and Hot Weather Shape Travel Trends

Published on
August 8, 2025 |

By: TTW News Desk

As the cost of living continues to rise and global travel faces unpredictable challenges, British holidaymakers are increasingly opting for last-minute, shorter, and more localized trips within the UK. This shift in behavior, largely influenced by a desire to save money while making the most of hot weather, has become a dominant trend in 2025, with many booking domestic getaways later than usual, often with just days’ notice.

This phenomenon has not only changed the way Britons are vacationing but is also reshaping the dynamics of the UK travel and tourism sector. Travel companies, including major platforms like Booking.com and Airbnb, have reported a surge in searches for UK-based trips, with a growing number of travelers seeking spontaneous breaks close to home.

In this article, we delve into the impact of this shift on the UK travel industry, exploring why Britons are booking “later, closer, and shorter” stays, and how these trends are affecting the broader tourism landscape.

Booking Trends in 2025: The Rise of Spontaneous Getaways

One of the most striking trends in the UK’s travel sector in 2025 is the increase in last-minute bookings for domestic holidays. Platforms like Booking.com report a 28% rise in searches for UK trips made within six weeks of departure, compared to the previous year. Similarly, Airbnb has noted an uptick in Britons “embracing spontaneous getaways close to home.”

The rising popularity of short breaks is in part a response to economic factors, with more travelers opting to stay closer to home to save on the costs of international flights, accommodation, and other travel expenses. According to Pitchup.com, a site that advertises over 3,000 UK campsites, nearly a quarter of bookings for 2025 were made with just two days’ notice. The convenience and affordability of last-minute booking options are appealing to many, as they allow for more flexibility in uncertain times.

These trends also highlight a shift in holiday preferences, with more Britons opting for shorter, more frequent breaks rather than longer stays abroad. This is especially evident among families who are finding that short domestic holidays allow for a refreshing change of scenery without the added stress or expense of international travel.

The Impact of the Cost of Living Crisis on UK Travel Choices

The ongoing cost of living crisis in the UK has had a profound effect on travel behavior. As household budgets become tighter, many Britons are reassessing their travel plans and looking for more affordable options. Shorter breaks, close to home, allow families and individuals to enjoy the benefits of a getaway while keeping costs manageable.

One of the key factors driving this trend is the desire to avoid the additional costs associated with overseas holidays, such as flights, currency exchange, and expensive international travel insurance. Domestic travel eliminates these expenses, making UK holidays more attractive in the current economic climate. Additionally, many travel providers are responding to the demand for more budget-friendly holidays by offering tailored packages for families, such as all-inclusive resort stays or weekend camping options, which help keep costs predictable.

Airbnb has also noted that more people are booking shorter stays in quieter, more affordable destinations. This shift suggests that travelers are seeking out less crowded, lower-cost alternatives to major tourist hubs like London or Edinburgh, instead opting for regions with a more relaxed pace and lower costs. This trend reflects a growing desire for a balance between leisure and practicality, with travelers prioritizing value without sacrificing experience.

The Influence of Hot Weather on Domestic Travel

In addition to financial considerations, hot weather is playing a significant role in the shift toward shorter, more spontaneous holidays. With the UK experiencing increasingly warmer summers, many Brits are opting to make the most of sunny spells by booking domestic breaks at short notice. This trend is particularly prominent in coastal regions, countryside areas, and popular spots like Cornwall, Norfolk, and the Lake District.

The recent trend of heatwaves across the UK has encouraged many families to look for local getaways that offer a chance to enjoy the sun without having to travel too far from home. AirBnB and other booking platforms have reported increased demand for properties located near the coast or in rural areas, where holidaymakers can take advantage of both the warm weather and the proximity to nature.

With international travel often requiring months of planning, the flexibility of booking local, last-minute holidays in the UK has become a more attractive option for those eager to seize opportunities for outdoor activities, beach days, or peaceful retreats when the weather is favorable.

Changing Preferences in Family Travel: Shorter Stays and Closer Destinations

The shift toward “later, closer, shorter” breaks has been particularly noticeable among families. Shorter holidays within the UK offer a convenient way to take a break from routine without the stress and expense of international travel. For many families, the ability to book a trip on short notice and take advantage of warm weather is a significant draw.

Butlin’s, one of the UK’s largest holiday park chains, has seen a marked increase in last-minute bookings, with a 22% rise in reservations made in the final two weeks before the holiday date. This trend indicates that more families are opting for flexible, short stays in well-established, affordable domestic resorts where all-inclusive packages offer convenience and value for money.

Shorter UK breaks also offer families more opportunities to reconnect with nature and enjoy the outdoors. The popularity of camping, in particular, has surged as families look for budget-friendly ways to spend time together. Companies like Manor Wood Country Caravan Park have reported an uptick in bookings, with more people choosing to enjoy the UK’s natural beauty on their terms. The affordability of camping and glamping options, coupled with the ability to book on short notice, has made it a more appealing choice for families who want a break but need to stay within their financial means.

The Revival of UK Camping: A Growing Trend

Camping has made a significant comeback in the UK, as many travelers are opting for the simplicity and affordability of this holiday style. Camping offers a break from the stresses of modern life, allowing individuals and families to reconnect with nature without the high costs associated with international travel.

Decathlon and GO Outdoors, two of the UK’s leading camping retailers, have reported significant increases in sales of camping equipment. Decathlon has seen a 60% increase in the sales of family tents compared to the previous year, while GO Outdoors has experienced a 20% increase in camping equipment sales. Many families are upgrading their camping gear, adding comforts like mattresses, carpets, and furniture to enhance their experience and make camping more enjoyable.

The appeal of camping lies in its flexibility. With camping sites scattered across the UK, families can easily find a destination that suits their needs, from coastal locations to rural retreats. Furthermore, the affordability and simplicity of camping mean that it’s an attractive option for those looking for short breaks close to home.

The Future of UK Travel Trends: Shorter, Closer, More Affordable

The trend of booking shorter, closer, and more affordable UK breaks is likely to continue in the coming years, as economic pressures and the desire for flexibility in travel planning remain significant factors. Travel providers, from holiday parks to hotels and campsites, are adjusting to these changes by offering more flexible booking options, value-driven packages, and last-minute deals designed to appeal to today’s cost-conscious traveler.

The increased demand for domestic breaks is reshaping the UK’s tourism sector, with more businesses catering to short-term, spontaneous bookings. As international travel remains uncertain for some and domestic options become more appealing, UK tourism is benefiting from the growing preference for local holidays.

Additionally, with the ongoing popularity of “staycations,” the UK tourism industry will likely continue to focus on creating unique, memorable experiences within its borders. From coastal getaways to countryside retreats, and from luxurious resorts to simple camping trips, the UK offers a wide variety of experiences for every type of traveler, regardless of budget or time constraints.

Conclusion: A New Era for UK Holidays

In conclusion, the shift toward “later, closer, shorter” UK breaks in 2025 reflects a changing landscape in the British travel market. As holidaymakers prioritize affordability, spontaneity, and local experiences, the tourism industry is evolving to meet these demands. With last-minute bookings becoming the norm, the UK’s diverse holiday offerings, from seaside resorts to countryside escapes, are set to see continued success. As travelers embrace the flexibility of domestic holidays, the future of UK tourism looks poised for growth, providing more opportunities for individuals and families to create lasting memories, no matter how short or spontaneous the trip may be.



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Top wellness travel trends to explore in 2025 – and fads you can say goodbye to | Blue Mountains Gazette

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In November, Crystal will set sail on its second annual wellness retreat cruise, featuring special treatments at Aurora Spa, nutrition consultations, art journalling, meditation under the stars, breathwork and mental wellbeing coaching. All that, plus some of the best cruise cuisine (the only Nobu at sea), should keep body, mind and soul happy.



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